Organizing live shows is hard.
- Booking venues takes ages - dealing with availability conflicts, venue terms, and figuring out if they have the right equipment takes time.
- Coordinating people is a pain - getting bands all in one place without someone bailing.
- Selling tickets is a full time job - getting fans to buy tickets, tracking everything, it's hard to predict if enough people will show up to cover your costs.
- Chasing payments - getting everyone's banking details, asking for invoices, not getting replies back for weeks, and finally getting paid months after a show - it's a real slog.
This keeps artists from focusing on what matters most - the music.
Introducing Yupty - a ticketing platform where artists set their revenue split upfront, and get paid automatically after the show.
Watch the launch video on YouTube.
Founding principles
Doug and I bootstrapped the company to help emerging artists get paid, keep local venue doors open, and make it easy for fans to find the live music they’re missing.
Here's what it can do.
Ticket splits
Event organizers (artists, venues, promoters) pre-negotiate splits. After the event finishes, participants receive their share in their bank account. No more chasing payments.
Introducing Yupty - a ticketing platform where artists set their revenue split upfront, and get paid automatically after the show.
Scenes
View your music scene from above. Discover how artists interconnect to create your city's unique sound.
Themes
Express your creativity with animated shader backgrounds and custom colour palettes using our MySpace-style profile themes.
Pricing
We're artists ourselves, so we came up with an artist-first pricing model.
Fans pay a small fee when buying tickets, 4.5% + 90p per transaction. No monthly fees, or hidden fees. This is included in listed ticket prices.
The fee is included in the ticket purchase price already. If a fan sees a ticket price of £12 and buys 2 tickets, they pay a total of £24 and we work out what to pay organizers from there.
We also have a neat pricing calculator that lets artists estimate their earnings.
Summary
We're launching Yupty - find the live music you're missing.
Every now and then people ask me “Why the name?”. We’re from Glasgow, Scotland. It's the only name that could ever work.